We've also pioneered the industry with triple rose bleaching and pastel colouring,
giving a more tender, baby, fleshy and deep texture to the preserved rose. Just compare
a White Chocolate to a Champagne, and you'll immediately see the difference. We're
talking about the Wedding Edition and Nude Edition collections, which you can discover a
little further up our catalogue.
In the Nude Edition collection, one old pink in particular is a big hit, and has been
for years: Antique Pink. This pink has been copied by almost all of our competitors,
some of whom have changed the name, while others are still using it. To defend our work
and protect our customers, we are currently working to prevent these copies from being
made legally. Antique Pink is now a protected colour, as is its name.
It takes 6 to 8 months to bring a new colour to market: study of the different markets,
study of current and future trends, consultation with our customers, colour tests in
laboratories, colour resistance tests, transport resistance tests with shipments to some
of our customers, etc...
For all these reasons, even if some competitors copy our colours, they can never match
them.
For next year 2025, just after Valentine's Day, we are thinking of offering our
customers 5 new colours that will not be published in our online catalogues, except for
two of them (Yellow Veuve Clicquot and Orange Hermés), colours that we will offer
privately exclusively to our customers who have already ordered from us at least once.
For these reasons we have given up our Instagram and Facebook, preferring to work with a
selection of the best, our customers.
Fragrant roses: Ecuador Forever was the initiator of the fragrance on preserved roses.
No, don't get me wrong, it's not just a Chanel 5 sprayed on roses (I'm joking), but a
rose perfume, without too much alcohol, with little or no water to avoid damaging the
roses. And above all, a fragrance that lasts, like our magnificent preserved roses, at
least 6 months to a year of fragrance depending on the colour*. About 4 years ago, we
imagined a wonderful fragrance for our preserved roses, and for nearly 14 months we
tested all the options and acceptable substances available on the market:
*Yes, the colour red (Red One, Deep Red), the colour of love, absorbs natural essences
much more quickly! Do your rose suppliers know this?
If after a while the fragrance of your roses fades, we recommend sprinkling only into
the heart of your preserved roses, a fragrance like Jo Malone Red Roses ™. One second of
sprinkling, no more.
We hope that these few words have taught you a little more about your preserved roses,
there is still a lot to say, if you have any questions, please do not hesitate to
write to
us.
